Free tool · no credit card
What are your customers actually searching for?
You think you know how people look for you — but the words customers type into Google are often different (and more valuable) than you'd guess. Enter your service and city to see the real searches, their monthly volume, and the best opportunities to get found.
Use the plain words you'd say — "plumber", "med spa", "personal trainer".
Local keyword research — common questions
How do I find what my customers search for?
Use Mastpost's free Keyword Finder — enter your service and city and it returns the real Google search terms people use to find businesses like yours, ranked by monthly search volume and opportunity.
What is search volume?
Search volume is the estimated number of times a phrase is searched on Google each month. It tells you how much demand exists for a term — a high-volume keyword you rank for sends far more customers than a phrase nobody searches.
What makes a keyword a good opportunity?
The best opportunities combine real demand (decent search volume) with beatable competition. Our opportunity score weighs both, so you can spot high-value terms you could realistically rank for instead of fighting over the most saturated phrases.
Is the keyword finder free?
Yes — it's free with no credit card. You enter your email so we can create your free account and run the search; your keyword list lands on your dashboard.
Curious where you rank for these? Try the free Map Rank Checker →